education marketing that fills places and builds pride.
From universities to colleges and schools, I've helped education teams recruit students, reach the audiences others miss and bring faculties together under one brand.
sound familiar?
Courses that should be full aren't.
Campaigns built around the people you need to reach, tracked and adjusted as they run.
The audience you need is hard to reach.
The right mix of social, outdoor, print and email to get in front of them, even on a tight budget.
Faculties and schools pulling in different directions.
A brand programme that builds unity of purpose and pride in the whole institution.
A merger or big change, and a story that needs retelling.
Research-led values and an identity strong enough to carry you through it.
how I help.
I've worked with universities, colleges, schools and training providers for over 20 years.
- marketing campaigns Recruitment campaigns with one clear message across every channel.
- social media campaigns Targeted social that reaches prospective students where they are.
- email marketing Profiled email campaigns that fill courses and short programmes.
- branding Brands for institutions, faculties and partnerships, grounded in research with staff and students.
- literature design Prospectuses, exhibition stands and course materials that stand out.
the proof.
all case studiesBangor University
4,500+
page views from an elusive audience in Powys, and more than enough applications to cover the campaign's costs.
Read the case studyNewman University
580
landing-page visits in 10 weeks from a local awareness campaign that lifted applications.
Read the case studyCoventry University
full
The last two Prince2 cohorts were fully subscribed, after a period of struggling to fill places.
Read the case studyAfter a period of struggling to fill spaces our last two cohorts have been fully subscribed and we are looking to extend the campaign to support recruitment into the future.
Dr Neil Pyper, Associate Head of School (Enterprise and Commercial), Coventry University
let's talk about your next intake.
Whether it's one course or a whole institution, the first conversation is with me.