DAVID WILSON

In-depth knowledge of brand development and implementation for design for print, screen and online. An expert in interpreting research findings and turning those into a creative output that engages people. 

David has been working in marketing and communications industry for over 20 years. David has created brands for Further and Higher Educations institutions across the UK. David has an in-depth knowledge of brand development and implementation for design for print, screen and online. An expert in interpreting research findings and turning those into a creative output that engages people. 

When David was a child he struggled with his dyslexia and found communicating with images easier. After being awarded a First Class Honours Degree in Graphic Design David has reflected on his dyslexia and realised combining an effective visual with a great message helps to communicate more effectively and this is the reason he has work in the communications industry for over two decades.

David grew up in Norfolk, in the East of England where his family owned a traditional Broads sailing cruiser: he still enjoys spending time with his family on the Broads. he moved to Coventry to study Graphic Design and started his marketing career.

While in Coventry he was a Trustee of the LGBT+ charity that ran the city’s free Pride festival managing the marketing campaigns on a voluntary basis. Recently he’s moved to Worcester where he can enjoy gardening.

Notable projects:

• Northampton College: rebrand for a college merger. Created brand guidelines, digital assets and promotional marketing material.
• Purple Monster: creation of refreshed brand, writing guidelines and creating templates
• Core Clinics: brand refresh project, creating practical guidelines, templates for staff and ongoing marketing support.

Technical skills:

• Expert understanding of the Adobe Creative Cloud suite:
• Expert developer of templates for Microsoft Office Suite
• Extensive knowledge of automation and template build for Campaign Monitor and MailChimp
• WordPress, build and design of custom themes

Education:

• BA Hons Graphic Design – First Class degree, Coventry University

Continued professional development:

• Design Business Association workshop on Negotiation
• Sandler Training: Sales techniques, Networking techniques, Leadership programme
• Aston University 10 week Business Growth Programme

Volunteering:

• September 2016-2018: Trustee at LGBT charity Coventry Pride
• April 2016-2018: Helping Hands Community Project

Career history:

1999-2002: Haywood Design Consultants: Designer

2002-2003: Onbrand: Senior Designer

2003-present: Joint Owner Glued